If you are scheduling to set up an e-commerce business, then building your website and selecting the ideal web hosting provider is crucial to make a good start. Especially when picking the company which will accomplish your web hosting requirements, one should be very careful. Web hosting is not that much simple as one may think. Choosing the most appropriate one for your needs involves a lot of contemplation and evaluation. If you have the knowledge of the type of web hosting services available and the costs involved, then you can make the right decision according to your need and budget.

Dedicated web hosting

Dedicated hosting is needed by companies with large websites which gets high volumes of traffic. Also, some companies need huge storage space to store their data, and also they may not be willing to share space with other smaller companies. But, the main reason behind getting a dedicated server is the performance and bandwidth usage of the servers. Nowadays, hard disks and hardware components are cheaper and hence the dedicated web hosting services have become affordable. In a dedicated server, the company gets the whole server for its own use and it can carry out modifications to the operating system without any trouble. The companies can set their own preferences and use the web space as per their requirements.

VPS hosting

VPS – the poor man’s dedicated server is the best option available next to the dedicated server. The features and applications of dedicated servers are really good, but when you think of the cost involved in getting a dedicated server, then you may want to look out for some other options. In VPS, you will be sharing a server with other customers, but at the same time you also get the privilege of owning a private portion of the server. This means that the performance of your website will not be affected by other customers sharing the same server. Also, the hackers entering any one of the sites may not get access to your site as the partitions make your web site distinct.

Shared hosting

If you are running a small business and want to create a website within a minimal budget, then shared hosting is the best bet. Shared hosting is cheaper as a single server is shared by many clients. But, it has some other problems like the performance of your web site may get affected due to some other web site and the lack of freedom to modify the operating system settings.

Free web hosting

Normally, free web hosting is used by people who just want to express their views to the world through internet. This is not the correct option if you are serious about hosting and want to use your website strictly for business purposes. But, nowadays many people are making some earning from these free hosting services by placing sponsored ads on their websites. If you are hosting a web site with the help of sponsors, then you may have to update its contents constantly, otherwise your web site may not be picked up by the search engines.

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For those of you who have come across the ranking site, Alexa.com, you may have been disappointed to see how your site was doing even though it may have been receiving decent traffic. While the site can be useful in some instances, you really need to know how it works to be able to understand why the figures are not always accurate.

Basically Alexa.com is a system which monitors and measures the number of times a website has been visited, regardless ofthe type of cheap web hosting that its on and uses this information to create a rankings table, giving you your “Alexa Ranking”. In order for your internet visits to count towards any site, you need to download the Alexa Toolbar, and have that installed on the browser you use. This is how the site is able to monitor and note your internet activity.

Unfortunately, Alexa.com has a reputation for being popular in a limited number of social groups, mainly website developers and programmers and because of this the figures are not accurate. If you have a site which does not necessarily interest these specific groups of internet users then the chances are you will not rank very well, however if you have a good design site or coding site, then you have a good chance of ranking higher than you really should.

So the next time you see someone quote their Alexa Ranking as a measurement of how popular their site is, do not put too much weight on this figure, and check basic backlinks and page rank for a better all round view.

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